BENGALURU, India and PLANO, Texas, June 24, 2026 /PRNewswire/ — Movea global applied AI services company, today announced a strategic partnership with MelodyArcthe groundbreaking AI-powered workflow orchestration company built by operators, for operators. This collaboration unites Movate’s deep expertise in global CX delivery and AI-integrated services with MelodyArc’s intelligent orchestration platform, allowing companies to automate complex, end-to-end customer experience workflows while maintaining the human oversight and governance that modern operations require.

The partnership strengthens Movate’s Applied AI platform, Mova iO, by integrating MelodyArc’s AI orchestration capabilities directly into agent workflows and customer service operations. Movate brings nearly 30 years of operational excellence delivering CX services across industries and geographies, and as an Applied AI partner, supports customers with an AI-first delivery framework and a global network that drives efficiencies, reduces costs, and scales CX operations without sacrificing quality or compliance.
MelodyArc’s platform naturally orchestrates complex CX workflows end-to-end using AI operators that can execute, reason, and collaborate across systems. The agentic human-in-the-loop model enables organizations to use AI where it matters best, while engaging their expert frontline teams, enabling AI agents to be deployed for more customer conversations, reducing operational costs by more than 40%, while maintaining and improving service quality. The platform intelligently routes tasks, provides team members with embedded institutional knowledge, and streamlines escalation workflows. As a result, organizations can reduce handling times by 30-40%, reduce agent onboarding from weeks to days, and reduce support escalations by up to 60%, leading to higher productivity, better customer outcomes, and more enjoyable, personalized experiences.
Together, Movate and MelodyArc provide companies with a measurable path to AI-powered CX transformation. For organizations facing rising contact volumes and increasing pressure to do more with less, this partnership will deliver tangible productivity gains, lower cost-to-serve and unlock powerful insights about customer lifecycles through AI-integrated CX design and outcomes-based engagement models.
“Enterprise CX is being redesigned and the winners will be those who implement Applied AI into customers’ live workflows, not around them,” said Mandeep Kwatra, practice head of CX transformation at Movate. “Our collaboration with MelodyArc brings together intelligent orchestration, deep domain expertise, and a true human-in-the-loop model to deliver an AI-first CX architecture that meaningfully shifts cost of service, productivity, and customer outcomes. Together, Movate and MelodyArc are setting a new standard for how global enterprises consume CX – results-driven, measurably better and built to grow value over time.”
“AI enables speed and scale, but automated calls alone can still lead to substandard service outcomes. MelodyArc makes it possible to engage expert frontline employees in conversations where it counts, while reaping the benefits that AI brings,” said Ashley Moser, co-founder and Chief Commercial Officer at MelodyArc. “Through this partnership with Movate, we’re orchestrating AI to turn complexity into efficiency and deliver tangible results that businesses can see, for more of their customers.”
The Movate-MelodyArc partnership marks a meaningful step forward in redefining the way companies deliver customer experience, not by adding AI tools in isolation, but by bringing together end-to-end AI orchestration and global CX delivery to achieve measurable gains in efficiency, productivity and customer satisfaction.
About Move
Movate is an applied AI services company that helps enterprises translate AI ambitions into measurable business results. With more than 12,000 employees across 20 global locations, complemented by AI collaborative agents, it brings together human expertise and technology to help organizations rethink business models for efficiency and growth. Powered by Mova iO, the intelligent results platform, Movate delivers practical, scalable and industry-focused solutions that address real business challenges.
For more information visit: http://www.movate.com. | Follow Move on LinkedIn, Facebook And Tweet.
About MelodyArc
MelodyArc is the AI-powered workflow orchestration platform that enables large organizations to combine data, teams and AI in one unified system. Through AI operators and an agentic human-in-the-loop model, enterprises can automate complex, end-to-end workflows while expert frontline teams maintain control, improve outcomes, and reduce operational costs, all without sacrificing personalized customer experiences.
Visit for more information http://www.melodyarc.com. | Follow MelodyArc LinkedIn.
Media contact for Move:
Karthik Chidambaram, Associate Vice President – Marketing, Movate,
[email protected], +91-9886198939
Media contact for MelodyArc:
[email protected]
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