Retailers can use AI to increase sales and reduce costs with Supermicro and NVIDIA‘s Collaboration
SAN JOSE, California. And NEW YORK, January 14, 2025 /PRNewswire/ — National Retail Federation (NRF) — Supermicro, Inc. (SMCI), a Total IT Solution Provider for AI/ML, HPC, Cloud, Storage and 5G/Edge, in partnership with NVIDIA, is showcasing the latest solutions for the retail industry at the National Retail Federation (NRF) annual show. As generative AI (GenAI) grows in capabilities and becomes more easily accessible, retailers are leveraging NVIDIA NIM microservices, part of the NVIDIA AI Enterprise software platform, for a broad spectrum of applications.
“Supermicro’s innovative server, storage and edge computing solutions improve retail operations, store security and operational efficiency,” said Charles Liangchairman and CEO of Supermicro. “At NRF, Supermicro is excited to introduce retailers to the transformative potential of AI and revolutionize the customer experience. Our systems here help solve everyday problems and improve the overall purchasing experience.”
To learn more about Supermicro’s AI solutions for retail organizations, visit http://www.supermicro.com/RetailAI
Innovation in front-of-house and back-of-house use cases – such as personalized shopping experiences, automating logistics processes and preventing shrinkage – enables retailers to attract customers to their locations and improve their profitability.
Supermicro at NRF
Retail AI solutions like those mentioned above require specialized hardware to deliver optimal results. Supermicro offers the industry’s broadest portfolio of edge AI solutions, giving retail organizations the tools to optimize the ROI of their AI-based applications. By processing data directly where customers are, results are delivered with minimal latency, creating an exceptional user experience. At NRF, Supermicro will be showcasing the latest systems designed to deliver high-performance to retail locations:
- SYS-112B-FWT: This short-depth 1U system offers powerful edge computing and uses the latest Intel Xeon processors. Despite being less than 17″ deep, it can accommodate NVIDIA L40S GPUs.
- ALS-1115S-FWTRT: This 1U short-depth system uses AMD’s EPYC series processors and offers customers flexibility in both core count and GPU capabilities by having the capacity to house a single double-width NVIDIA L40S GPU.
- SYS-E403-14B: A compact server that can deliver data center performance in remote and space-constrained locations. This compact system can accommodate 2 single-width GPU cards or 1 double-width GPU, including the NVIDIA L40S or NVIDIA RTX 6000 Ada Generation GPU, in remote edge locations.
- SYS-212B-FN2T: The 2U short depth edge AI system offers more features and capacity compared to the competition and supports multiple data streams or workloads. The SYS-212B-FN2T is optimized for edge inference and supports up to 2 double-width GPUs or single-width GPUs such as the NVIDIA L4 GPU.
- SYS-222HE-TN: This dual-processor system is a 2U powerhouse and features the latest Intel Xeon processors, bringing the power of the data center to a shorter-depth platform. With the ability to accommodate up to 3 NVIDIA L40S GPUs, this gives the customer serious inference power.
- AS-2115HE-FTNR: A uniprocessor, 2U system based on the latest AMD EPYC family. This system provides maximum GPU density with double the width of 4 cards, such as NVIDIA L40S GPUs.
- SYS-322GA NO: For the most demanding workloads, this powerful and versatile 3U edge AI platform offers 10 PCIe 5.0 x16 slots or 20 PCIe 5.0 x8 slots (in physical x16 slots). These slots can be equipped with up to 8 double-width GPU cards, such as NVIDIA’s H100 GPU that uses NVIDIA NVLink. Alternatively, the system can be configured with 19 single-width GPU cards, such as NVIDIA’s low-profile or single-width product families, or combined with various add-on cards, such as graphics controllers, making this system ideal for environments such as large control rooms.
An AI use case on display at Supermicro’s booth is a customer service application built with the NVIDIA AI Blueprint for digital humans. It features James, a computer interface that mimics the experience of interacting with a real person. Digital humans are virtual avatars that look, act and think like a human would. In retail, this technology can be used to provide customers with a personalized shopping experience, a shopping assistant and a customer service representative, all in one solution.
A second live demo is the NVIDIA AI Blueprint for Shopping Assistants, a generative AI reference workflow designed to transform shopping experiences online and in stores. The blueprint provides the technologies to build shopping assistants that can search for multiple items simultaneously, answer contextual questions such as whether a product is waterproof, and visualize furniture in physically accurate scenes, such as a customer’s living room.
A third use case demonstrated uses the NVIDIA AI Blueprint for video search and summarization to combat the growing problem of shrink. Shrinkage occurs when products leave the store and are not paid for. Loss due to shrinkage costs retailers an estimated $100+ billion annually in the US alone. Using AI-based solutions, retailers can interpret camera input in real-time and identify mix-ups at the checkout as they occur, providing immediate feedback to the store and the customer.
NRF visitors can find Supermicro at booth #3165. At the NRF 2025 Expo, January 12-14 in New York CitySupermicro and NVIDIA are teaming up to introduce retailers to the transformative potential of AI. For more information, visit https://nrfbigshow2025.smallworldlabs.com/co/super-micro-computer-inc
About Super Micro Computer, Inc.
Supermicro (NASDAQ: SMCI) is a global leader in application-optimized total IT solutions. Founded and active in San Jose, CaliforniaSupermicro aims to be the first to deliver market innovation for Enterprise, Cloud, AI and 5G Telco/Edge IT infrastructure. We are a provider of total IT solutions with server, AI, storage, IoT, switching systems, software and support services. Supermicro’s expertise in motherboard, power and chassis design further enables our development and manufacturing, enabling next-generation innovation from cloud to edge for our global customers. Our products are designed and manufactured in-house (in the USA, TaiwanAnd The Netherlands), leveraging global operations for scale and efficiency and optimized to improve TCO and reduce environmental impact (Green Computing). The award-winning portfolio of Server Building Block Solutions® allows customers to optimize for their exact workload and application by choosing from a broad family of systems built from our flexible and reusable building blocks that include a comprehensive range of form factors, processors, memory, GPUs, storage -, network, power and cooling solutions (air conditioning, free air cooling or liquid cooling).
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