- The collaboration aims to increase the liquidity and institutional custody of SUI assets.
- It offers compliant cold storage, regulatory-ready solutions and transparent audits.
- SUI gained almost 5% last week.
Crypto.com exchange unveiled a strategic partnership with the Sui Foundation, which manages the booming Sui blockchain.
According to the official announcement, this move is intended to expand liquidity, institutional-level custody, and compliance with the platform’s native currency, SUI.
Sui’s momentum with institutions is increasing.@cryptocom has launched regulated custody + liquidity support for $SUI – Provide institution customers with a secure, compliant way to store, manage, and access deep liquidity for SUI.
More information 👇 https://t.co/joS5Wm5VYn
— Sui (@SuiNetwerk) November 11, 2025
This alliance allows wealthy individuals and corporations using Crypto.com to store and manage their SUI holdings in a secure and regulated custody environment.
That includes transparent audit trails, cold storage security and streamlined regulatory procedures, strengthening customer confidence in asset safety and compliance.
Crypto.com’s president and COO Eric Anziani commented on the partnership, saying:
We are excited to provide secure custody and liquidity solutions for the SUI token to the Sui ecosystem. Our rigorously compliant infrastructure gives institutional and high-net-worth clients the confidence they need to operate safely and with confidence.
Most importantly, individuals will have access to Crypto.com’s robust liquidity pool, which offers cost-efficient and faster conversions. That is a crucial element for clients operating in institutional trading environments or managing huge portfolios.
Sui thrives on institutional adoption
The partnership with Crypto.com comes as the Sui blockchain experiences increased interest from institutional investors.
The network offers predictable, easy-to-use fees and an innovative infrastructure designed for enterprises and developers.
The project has seen an increase in institutional products in recent months, including ETF deposits, ETNs and trusts.
These continue to push SUI into regulated markets, positioning the altcoin as a crucial player in the blockchain evolution.
Yesterday, Nasdaq-listed SUI Group partnered with Bluefin to drive institutional adoption of digital products connected to the Sui network.
Meanwhile, the Crypto.com alliance signals a crucial step for the Sui Foundation in creating a compliant environment for institutional participation.
This move improves the blockchain’s ability to onboard wealthy investors and companies that want to interact with SUI in a compliant manner.
Commenting on Crypto.com’s deal, Sui Foundation Managing Director Christian Thompson said:
We’re pleased that a top platform like Crypto.com now supports SUI custody, providing a crucial stepping stone for institutions and high-net-worth clients. Sui’s momentum with institutions is growing, and it’s incredible to see crypto’s leading infrastructure providers rallying around the ecosystem.
In particular, the strategic alliance fills the gap between Sui’s innovative offerings and the financial structures that require corporate-level oversight.
Regulated global ecosystems such as Crypto.com can help the Sui Foundation strengthen its credibility and visibility in TradFi.
SUI Price Outlook
The native token is hovering around $2.10, having gained almost 5% over the past seven days.
However, SUI is down about 3% of its value today as the broader market corrected following yesterday’s rally.
Meanwhile, prevailing institutional rates are positioning themselves for remarkable long-term growth.
As the cryptocurrency industry matures, collaborations that combine compliance and innovation will likely shape the future of blockchain technology.
