LINE, the Japanese messaging giant, is making waves in the blockchain. The company has announced plans to roll out 30 mini decentralized apps (dApps) by 2024, aiming to bring blockchain closer to everyday users. These apps will expand LINE’s ecosystem and provide new ways for people to communicate, game and manage finances, all within the trusted LINE platform.
This step follows a great success: DOSIa digital trading platform launched by LINE NEXT in January 2024. DOSI started as a beta project and quickly took off, attracting more than 5.5 million users and recording 560,000 transactions. Building on that momentum, LINE is doubling down on its blockchain ambitions.
What makes dApps different
Decentralized apps, or dApps, differ from traditional apps because they run on blockchain networks instead of centralized servers. This means better privacy, more transparency and less dependence on separate control points.
LINE’s mini dApps, powered by the Kaia Blockchaincovers everyday use cases without the complex setup usually associated with blockchain. From AI-powered chats to social networking and games, the apps aim to be simple and fun.

The transition from LINE to dApps does not happen in isolation. Social media platforms are experimenting with blockchain to add more to their offerings. Think about WeChatwhich changed the way people interact by adding features like payments and mini apps. LINE does the same, but with blockchain.
The timing couldn’t be better. LINE has already made significant progress with LINE NFT, the Japanese marketplace for digital collectibles. Through partnerships with brands like Japan Airlines and CryptoNinja Partners, LINE has connected digital and real-world experiences for its users. By introducing dApps, the company expands on that concept and offers tools that improve everyday life while keeping things simple.
Challenges and what’s next
As exciting as this all sounds, LINE has some hurdles to overcome. The legal requirements are high: it is crucial that user data remains secure and that business operations remain transparent. But LINE is no stranger to navigating difficult waters. The company has emphasized that trust and security are top priorities as it expands its blockchain ecosystem.
If LINE does well, its success could inspire other social media platforms to follow suit. Imagine a world where dApps are as common as group chats or photo sharing features. That is the future that LINE is focusing on.
With its Kaia blockchain and the success of platforms like DOSI, LINE is reshaping what’s possible for messaging apps. These 30 dApps aren’t just about demonstrating technology; it’s about giving people real tools to improve their digital lives.
Editor’s Note: Written with the help of AI – Edited and fact-checked by Jason Newey.