October 14, 2025 – Helsinki, Finland – The commercial real estate market is changing dramatically. Malls, which traditionally focused on shops and food courts, are now being transformed into multi-functional establishments that offer residential, commercial, entertainment and dining space in addition to shops. Others are diversifying as a result of changing tenant and visitor demand, including business parks and mixed-use buildings.
That’s where HyperIn, a PropTech company from Finland, sees its opportunity. Founded in 2008, the Helsinki-based company has developed a digital platform that integrates the many aspects of commercial real estate management. The goal is simple: reduce complexity by bringing everything into one system.
A common frustration gave rise to the idea. Property managers had to rely on disjointed tools for marketing, tenant communications, specialty leasing and reporting. None of them were connected, leaving owners with silos of information. Markus Porvari, founder and CEO, described the situation bluntly: “It was chaos.” Together with co-founder Timo Arnivuo, he wanted to simplify the process. The company’s mission is to “simplify commercial real estate management through technology and expertise.”
The HyperIn platform achieves this mission through three main modules. Manage focuses on business operations, providing dashboards, sales reporting and self-service portals for tenants. Monetize opens up new revenue streams, from specialty leasing to campaign bookings. And Connect takes care of the visitor-facing side: loyalty apps, AR-based wayfinding and digital signage that improve the customer experience.
Adoption is stable. HyperIn’s system is now used in more than 300 shopping centers, airports, business parks and mixed-use projects in Europe and Asia. The next target is North America, where demand for PropTech is accelerating. Deloitte predicts that more than 60% of real estate operators in the region plan to increase PropTech investments within three years, reflecting the urgency of adaptation.
Recognition has come gradually. HyperIn was named a Red Herring Europe finalist in 2012 and a Red Herring Global finalist in 2014, both awards reserved for innovative, fast-growing technology companies. Industry publications such as ACROSS Magazine have also highlighted HyperIn’s role in modernizing shopping centers, supporting adaptive reuse projects and enabling diversification into mixed-use environments.
For Porvari, it’s about more than efficiency. In a 2024 interview, he emphasized: “Omnichannel is not just an option; it is a necessity. Our industry must change as the boundaries between digital and physical are blurring.” His comments underscore how commercial properties are being rethought as hubs of community and business life, rather than just places to shop.
That shift is complex. Real estate is experimenting with food halls, gyms, healthcare services, residential towers and corporate campuses. Each layer of diversification adds operational challenges. HyperIn’s pitch is simple: the platform can absorb complexity, allowing managers to focus on long-term strategy.
Sustainability adds another dimension. ESG expectations are no longer optional for real estate owners. Regulators and investors insist on measurable results. HyperIn says its system helps by reducing paper-based processes, integrating with energy tracking tools and enabling transparent reporting. For many hosts, these features aren’t just a convenience: they’re necessary for compliance.
At one of the largest international conferences for retail and commercial real estate professionals, MAPIC 2025 in Cannes, HyperIn is preparing to demonstrate these capabilities. The industry is being shaped by events like MAPIC, and HyperIn plans to use the platform to demonstrate how digital transformation is impacting the future of property management.
The broader context is striking. The global retail real estate market is valued at over $29 trillion, but the future looks very different from the past. Some assets will disappear. Others will survive by embracing change. The survivors are likely to be those who embrace technology as a key enabler.
Porvari captured this sentiment in an article for ACROSS Magazine: “As the boundaries between physical and digital spaces blur, placemaking must fully embrace hybrid models that leverage real-time data and user feedback.” It is a vision that connects technology with the human experience of visiting a property.
HyperIn’s international structure also supports its ambitions. The company has R&D hubs in Finland and Hong Kong and distributes across multiple regions through authorized partners. This allows it to tailor its platform to local needs while maintaining global standards.
North America offers both opportunities and difficulties. The market is varied and the adoption of new technologies can be cautious. Yet the path is clear. Yet the direction is clear. Commercial real estate is reinventing itself, and that reinvention requires new management tools. HyperIn believes its track record in Europe and Asia positions the company well to fill this gap.
After nearly twenty years of building steadily, HyperIn steps confidently into the global spotlight. The sector is changing rapidly and the need for modern digital infrastructure is urgent. Whether HyperIn will become the industry standard system remains to be seen, but the timing could hardly be better.
Media contact
Company name: HyperIn Inc.
Contact person: Markus Porvari, founder and CEO
Email: Send email [https://www.abnewswire.com/email_contact_us.php?pr=hyperin-pushes-global-expansion-with-a-platform-that-reimagines-commercial-real-estate]
Country: Finland
Website: http://www.hyperin.com
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