Key Takeaways
- BMX, a foundational defi protocol, has acquired Blockchain Media Outlet Onchain Media.
- Rachel Brissenden, founder of Onchain Media, has now been appointed director of BMX’s community and content team.
BMX, a defi protocol-based company, today announced the acquisition of Onchain Media, a blockchain media outlet, and appointed founder Rachel Brissenden as director of community and content.
The acquisition integrates Onchain Media’s live interview content aimed at grassroots ecosystem builders with BMX team’s defi operations. Brissenden, who hosts collaborative livestreams, will lead content strategies for the protocol.
BMX team has a decentralized exchange base that emphasizes sustainable product development. The Protocol has collaborated with external partners on livestream content to drive community engagement.
Onchain Media has produced live sessions with grassroots community members, reflecting content-driven growth strategies within the ecosystem. BMX co-founder Meowphasaurus has been involved in shaping the protocol’s community growth alongside liquidity strategies.
The deal aligns with the BMX team’s focus on community-focused initiatives and sustainable Defi development on the Ethereum Layer-2 network.
